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0413 782 152 · NSW Licensed

WhiteRock

WhiteRock signature project
Builds

Trusted by 200+ Sydney clients
across residential & commercial builds.

WhiteRock crafts elegant, high-performance custom homes and full renovations, engineered with precision, finished with intention.

NSW Licensed · Since 2018
NSW Licensed Builder ABN 61 694 920 575 HBCF Compliant AS 3740 Waterproofing 200+ Completed Projects National Construction Code Fully Insured
HBCF Compliant 200+ Completed Projects NSW Licensed Builder Fully Insured AS 3740 Waterproofing National Construction Code ABN 61 694 920 575

We don't just build homes.
We engineer the way you live.

Workspace stairs design
White kitchen with timber beams
Dark mood living room

Every WhiteRock project starts with one question, what does this space need to become? From bespoke joinery to full custom builds, we bring craft and precision to every square metre.

We work with you, not just for you. From concept to completion, every detail is handled by the team that signed the contract.

About WhiteRock
Open-plan living and kitchen
Vaulted ceiling living space
Our Story

Eight Years of
Peak Excellence

WhiteRock was founded by Nasa Merhebi and Salah Ismail on a single conviction, high-quality construction should be transparent, accountable, and truly collaborative.

For over eight years, we've refined our trade across Sydney and NSW. We're licensed, insured, and fully compliant with the Home Building Act. Our approach is simple: we listen, we plan, we build, and we don't leave until it's right.

Nasa Merhebi
Managing Director
Salah Ismail
Partner & Director
What We Build

Craft at Every
Scale & Scope

From a single bathroom to a full custom home, same team, same standard, same care. Six core services, all under one roof.

Custom home builds

Complete design-and-build of new homes, from approvals to handover. Engineered for performance, finished to your exact vision.

New Builds · Extensions

Custom Home Builds

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Full home renovations

Major and minor renovations handled with care. We work around your schedule and deliver results that genuinely transform.

Whole Home · Structural

Full Home Renovations

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Kitchen renovations

Custom joinery, benchtops, splashbacks, and full fit-outs. Hamptons to contemporary, kitchens that become the heart of your home.

Joinery · Benchtops

Kitchen Renovations

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Bathroom and ensuite

Wet area specialists. Waterproofing, tiling, vanities, plumbing, all AS 3740 compliant, finished to a premium standard.

Wet Areas · Tiling

Bathroom & Ensuite

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Bespoke joinery

Custom-made cabinetry, wardrobes, and entertainment units, designed for your exact space, finished to your lifestyle.

Wardrobes · Vanities

Bespoke Joinery

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Duplex and granny flat

Fully compliant duplex and granny flat builds across NSW. We handle approvals, structure, and finishes, start to finish.

Duplex · Secondary Dwellings

Duplex & Granny Flat

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The WhiteRock Standard

Why WhiteRock
Stands Apart

See Our Projects

Proven Craft

Eight years. 200+ completed projects. Homes that still look exceptional years after handover.

Transparent Pricing

Itemised against your PPC

"They genuinely cared about getting it right, not just getting it done."
David & Lisa T. Custom Home Build · Castle Hill

One Team, Start to Finish

You deal with us — one contact, one accountable team, every step. No revolving door of strangers.

Client Stories

What Our
Clients Say

"From the first consultation to the final walkthrough, WhiteRock felt less like a contractor and more like a partner. They understood our vision before we could even fully articulate it, then delivered something better."
Sarah & James M.
Kitchen & Living Renovation · Mosman
"Eight months from concept to keys. Every milestone met, every detail explained. They genuinely cared about getting it right, not just getting it done."
David & Lisa T.
Custom Home Build · Castle Hill
"We've worked with builders before. WhiteRock was different, transparent on cost, meticulous on quality. Our ensuite is still our favourite room in the house."
Emily R.
Master Ensuite · Bondi
Mosman kitchen renovation
Castle Hill custom home
Bondi master ensuite
How We Work

Built on
Principles,
Not Promises

Clear communication. Meticulous planning. A refusal to cut corners. Every part of how we work is designed to protect your investment and your peace of mind.

Start a Conversation
01
Personalised Project Contract

Every project is governed by a fully documented PPC, a binding, itemised agreement covering every product, material, and labour item. No vague scope. No hidden extras.

02
Structured Payment Schedule

10% deposit. Progress payment at PPC signing. Third payment at material delivery. Final 20% on completion. You only pay when milestones are met.

03
Manufacturer Warranties Included

All products supplied come with original manufacturer warranties. Product and labour warranties are documented and explained upfront, not buried in fine print.

04
ACL Consumer Protections

All work is performed in accordance with Australian Consumer Law. Acceptable quality, fitness for purpose, and your right to a remedy, standard.

05
Strata & Agent Coordination

Working in an apartment or strata-managed property? We handle liaison with strata managers, agents, and certifiers, so you don't have to.

06
Code & Standards Compliance

National Construction Code. AS 3740 waterproofing. Home Building Act 1989. All NSW legislation, by default, not by request.

Our Process

From Concept to Completion

We visit your site, take measurements, and understand your vision. No obligation. Just an honest conversation.

Typically 60 minutes · on site

We prepare a detailed itemised quote and your Personalised Project Contract. You review and sign before a single dollar is exchanged.

Turnaround 5 to 7 business days

We coordinate every trade, manage every delivery, and update you at every milestone. Your site is treated with respect, always.

Duration Scope dependent · weekly updates

We walk you through, hand over all warranties, and remain available for any follow-up. The relationship doesn't end at handover.

Aftercare 12 month workmanship cover
Common Questions

Answered
Honestly.

If your question isn't here, just ask, we're happy to talk through any concern, big or small.

Ask a Question
It depends on scope. A bathroom typically runs 3–5 weeks. A full kitchen 4–8 weeks. Whole-home renovations 3–9 months. We'll give you a realistic timeline at the consultation, with milestones built into your PPC.
Yes. The initial consultation and quote are obligation-free. We'll visit your site, listen to what you want, and put together a detailed itemised quote, no fee, no pressure.
Yes, fully NSW licensed (ABN 61 694 920 575). All eligible projects carry HBCF Home Owners Warranty insurance, and we hold full public liability cover.
A 10% deposit, then progress payments tied to milestones, PPC signing, material delivery, and a final 20% on completion. You only pay as work is delivered.
Yes. We coordinate with private certifiers, council, strata, and agents as required. You don't navigate the paperwork alone.
Greater Sydney and across New South Wales. If you're outside our usual radius, get in touch, we'll tell you honestly whether we're the right fit.
Client Rewards

Know Someone Who
Deserves the Best?

Refer a friend, family member, or colleague, and when their project completes, you earn a cash reward. It's that simple.

Refer a Friend
1.5%
Projects up to $24,999 Cash reward, paid on project completion.
2.5%
Projects of $25,000+ Plus a complimentary appliance bundle for the referred client.

Reward paid on successful completion. T&Cs apply, contact us for full details.

Get In Touch

Let's Build
Something Extraordinary

Whether you have plans drawn up or just an idea, we'd love to hear from you. We respond within one business day, and the consultation is always free.

Phone
Availability
Mon – Fri, 7am – 8pm
Service Area
Sydney & Greater NSW
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